Case-Study of Internationalization in Peruvian SMEs

@article{Vsquez2011CaseStudyOI,
  title={Case-Study of Internationalization in Peruvian SMEs},
  author={Fernando V{\'a}squez and Clair Doloriert},
  journal={IO: Productivity},
  year={2011}
}
The aim of the study is to better understand and assess the strategic effectiveness of three Peruvian SMEs, focusing on internationalization and information communication technologies. Through qualitative content and thematic analysis, the authors identify push and pull factors of internationalization and explore e-business tools and technologies. Of the three SMEs, two target the domestic market and consider internationalization as a reactive strategy to home market saturation. The third… 
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