Can data quality help overcome the penguin effect? the case of item master data pools

@inproceedings{Madlberger2011CanDQ,
  title={Can data quality help overcome the penguin effect? the case of item master data pools},
  author={Maria Madlberger},
  booktitle={ECIS},
  year={2011}
}
The diffusion of standards is characterized by network effects, path dependency, and the penguin effect. Particularly the latter, also referred to as excess inertia, is a frequent inhibitor of the adoption of standards, even if they could provide benefits. This is particularly true for item master data pools that suffer from little adoption in many industries as benefits can only accrue if many firms use them. At the same time, data pools show the potential to improve the quality of item master… CONTINUE READING

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