CONTINGENCY HYPOTHESES IN STRATEGIC MANAGEMENT RESEARCH : USE , DISUSE , OR MISUSE ?
@inproceedings{Carey2011CONTINGENCYHI, title={CONTINGENCY HYPOTHESES IN STRATEGIC MANAGEMENT RESEARCH : USE , DISUSE , OR MISUSE ?}, author={W. P. Carey}, year={2011} }
The answer to many strategic management research questions is often summarized as ‘It depends.’ Faced with marginal results of many main effect hypothesis tests of one variable on another variable, strategy researchers began developing contingency hypotheses that explored more nuanced relationships involving multiple variables. Herein, we examine the development of contingency thinking in strategic management via a review of all empirical papers published in Strategic Management Journal from… CONTINUE READING
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