CONSUMER PERCEPTION AND PREFERENCE OF BOTTLED AND TAP WATER

@inproceedings{Teillet2010CONSUMERPA,
  title={CONSUMER PERCEPTION AND PREFERENCE OF BOTTLED AND TAP WATER},
  author={Eric Teillet and Christine Urbano and Sylvie Cordelle and Pascal Schlich},
  year={2010}
}
ABSTRACT In order to understand consumer behavior toward drinking water, it is first necessary to determine sensory perception and liking for tap and bottled water. Nevertheless, sensory analysis of water is a challenge as drinking water is supposed to have almost no taste. Therefore, a methodology based on a perceptive sorting task was designed for that purpose. Six bottled mineral water and six types of tap water were presented to 389 consumers who had to group these samples according to… CONTINUE READING

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