Business Process Mining from E-Commerce Web Logs

  title={Business Process Mining from E-Commerce Web Logs},
  author={Nicol{\'a}s Poggi and Vinod Muthusamy and David Carrera and Rania Khalaf},
The dynamic nature of the Web and its increasing importance as an economic platform create the need of new methods and tools for business efficiency. Current Web analytic tools do not provide the necessary abstracted view of the underlying customer processes and critical paths of site visitor behavior. Such information can offer insights for businesses to react effectively and efficiently. We propose applying Business Process Management (BPM) methodologies to e-commerce Website logs, and… CONTINUE READING
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3 Excerpts

It’s not about BPM vs. ACM, it’s about a spectrum of process functionality.

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