Building and evaluating nonobvious user profiles for visitors of Web sites

Abstract

Building profiles of registered users of a Web site, as in case of a portal, is of importance if it goes beyond collecting the obvious information the user is willing to give at the time of registration. The starting point of this work is the assumption that a community of users is registered on a Web site and that for each user a profile is built. Such a… (More)
DOI: 10.1109/ICECT.2004.1319712

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@article{Mushtaq2004BuildingAE, title={Building and evaluating nonobvious user profiles for visitors of Web sites}, author={Naveed Mushtaq and Peter Werner and Karsten Tolle and Roberto V. Zicari}, journal={Proceedings. IEEE International Conference on e-Commerce Technology, 2004. CEC 2004.}, year={2004}, pages={9-15} }