Breaking Habits With Implementation Intentions: A Test of Underlying Processes

  title={Breaking Habits With Implementation Intentions: A Test of Underlying Processes},
  author={M. Adriaanse and P. Gollwitzer and D. D. de Ridder and J. D. de Wit and F. Kroese},
  journal={Personality and Social Psychology Bulletin},
  pages={502 - 513}
  • M. Adriaanse, P. Gollwitzer, +2 authors F. Kroese
  • Published 2011
  • Medicine, Psychology
  • Personality and Social Psychology Bulletin
  • Implementation intentions specifying the replacement of a habitual response with an alternative response in a critical situation can overrule habits. In three experiments the cognitive effects of such counterhabitual implementation intentions were investigated. Results showed that implementation intentions eliminated the cognitive advantage of the habitual means in the “horse race” with the alternative response. That is, in the control condition, the habitual means was more accessible than the… CONTINUE READING
    Promoting habit formation
    • 343
    The impact of changing attitudes, norms, and self-efficacy on health-related intentions and behavior: A meta-analysis.
    • 193
    • Open Access
    The Intention–Behavior Gap
    • 232
    • Open Access
    Implementation intention and action planning interventions in health contexts: state of the research and proposals for the way forward.
    • 310
    • Highly Influenced
    • Open Access
    Weakness of the will: Is a quick fix possible?
    • 99
    • Open Access


    Publications referenced by this paper.
    Implementation intentions: Strong effects of simple plans.
    • 3,929
    • Open Access
    Telling more than we can know: Verbal reports on mental processes.
    • 9,551
    • Open Access
    Does changing behavioral intentions engender behavior change? A meta-analysis of the experimental evidence.
    • 2,405
    • Highly Influential
    • Open Access
    Habits as knowledge structures: automaticity in goal-directed behavior.
    • 1,009
    • Highly Influential
    • Open Access
    Out of control: Visceral influences on behavior
    • 2,206
    • Open Access
    Interventions to Break and Create Consumer Habits
    • 828
    • Open Access