Body, Image and Affect in Consumer Culture

@inproceedings{Featherstone2010BodyIA,
  title={Body, Image and Affect in Consumer Culture},
  author={M. Featherstone},
  year={2010}
}
This article is concerned with the relationship between body, image and affect within consumer culture. Body image is generally understood as a mental image of the body as it appears to others. It is often assumed in consumer culture that people attend to their body image in an instrumental manner, as status and social acceptability depend on how a person looks. This view is based on popular physiognomic assumptions that the body, especially the face, is a reflection of the self: that a person… CONTINUE READING

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