Behavioral economics and physician compensation--promise and challenges.

@article{Khullar2015BehavioralEA,
  title={Behavioral economics and physician compensation--promise and challenges.},
  author={Dhruv Khullar and Dave A. Chokshi and Robert Kocher and Ashok Reddy and Karna Basu and Patrick H. Conway and Rahul Rajkumar},
  journal={The New England journal of medicine},
  year={2015},
  volume={372 24},
  pages={
          2281-3
        }
}
Health care organizations embracing new payment models may find that applying behavioral economics can boost the effect of new incentives. By creating more favorable decision-making environments, we can take advantage of cognitive biases to encourage high-value care. 
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