Australasian Agribusiness Review - Volume 13, 2005

Abstract

The Australian pig meat industry today competes in a global market environment, with significant quantities of both pork exports and pork imports for further processing. In March 2003 Australian Pork Limited (APL) launched a advertising campaign to raise domestic per capita consumption of pork, and increase consumer awareness and preference for identified… (More)

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Cite this paper

@inproceedings{Mounter1999AustralasianAR, title={Australasian Agribusiness Review - Volume 13, 2005}, author={S. W. Mounter and Garry R. Griffith}, year={1999} }