Associative and propositional processes in evaluation: an integrative review of implicit and explicit attitude change.

@article{Gawronski2006AssociativeAP,
  title={Associative and propositional processes in evaluation: an integrative review of implicit and explicit attitude change.},
  author={Bertram Gawronski and Galen V. Bodenhausen},
  journal={Psychological bulletin},
  year={2006},
  volume={132 5},
  pages={692-731}
}
A central theme in recent research on attitudes is the distinction between deliberate, "explicit" attitudes and automatic, "implicit" attitudes. The present article provides an integrative review of the available evidence on implicit and explicit attitude change that is guided by a distinction between associative and propositional processes. Whereas… CONTINUE READING

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