Approach and avoidance social motives and goals.

@article{Gable2006ApproachAA,
  title={Approach and avoidance social motives and goals.},
  author={Shelly L. Gable},
  journal={Journal of personality},
  year={2006},
  volume={74 1},
  pages={
          175-222
        }
}
It was predicted that approach social motives and goals would be linked to outcomes characterized by the presence of positive social features, and avoidance social motives and goals would be linked to outcomes characterized by the presence of negative social features and that the link between approach motives and outcomes would be mediated by different processes than the link between avoidance motives and outcomes. These hypotheses were examined in three studies (two of them longitudinal) that… CONTINUE READING
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