Analyzing the Impact of Visitors on Page Views with Google Analytics

  title={Analyzing the Impact of Visitors on Page Views with Google Analytics},
  author={Mohammad Amin Omidvar and Vahid Reza Mirabi and Najes Shokry},
This paper develops a flexible methodology to analyze the effectiveness of different variables on various dependent variables which all are times series and especially shows how to use a time series regression on one of the most important and primary index (page views per visit) on Google analytic and in conjunction it shows how to use the most suitable data to gain a more accurate result. Search engine visitors have a variety of impact on page views which cannot be described by single… Expand
Time Series modeling of visitors ’ type on web analytics
The aim of this paper is to develop a flexible methodology to analyze the effectiveness of different variables on various dependent variables which all are times series specifically visitors’ type onExpand
Analyzing The Effects of Sessions on Unique Visitors and Unique Page Views with Google Analytics: A case study of a Tourism Website in Thailand
The purpose of this paper is to develop a methodology to analyze the effects of sessions on unique visitors and unique page views of tourism websites based on time series data on Google analytics. Expand
Analyzing traffic source impact on returning visitors ratio in information provider website
Web site performance, especially returning visitor is an important metric for an information provider web site. Since high returning visitor is a good indication of a web site's visitor loyalty, itExpand
Analysis of referral channels on online news consumption
It is found that half of the referrals from an online newspaper for 14 days from 13-27 January 2017 are from Facebook, and there is a significant strong relationship between referrer and article content. Expand
Optimizing Website effectiveness using various SEO Techniques
  • Simple Sharma, Seema Verma
  • Computer Science
  • 2020 7th International Conference on Signal Processing and Integrated Networks (SPIN)
  • 2020
Optimized website resulted in the increase of the keyword ranking, number of users and number of sessions, and the Improved results are presented in tabular and graphical form for better analysis. Expand
A Study of Web Mining Application on E-Commerce using Google Analytics Tool
The main aim of this work is to define a good alternative to stay successful in E-Commerce business by understand customers better by analysis what appear interesting the visitor to buy user product. Expand
A Study of Web Mining Application on E-Commerce using Google Analytics Tool
Web mining is the application of data mining techniques to ascertain knowledge from WWW. Web mining is applied in E-Commerce to know the browsing behavior of customers. The problem in E-Commerce isExpand
Web analytics tools and web metrics tools: An overview and comparative analysis
An overview of web analytics and web metrics tools is given, including their characteristics, main functionalities and available types, and a qualitative focus is placed on reviewing web analytics tools to exploring theirfunctionalities and ability to be integrated into the respective business model. Expand
Using Google Analytics to Analyze Users of a Massive Open Online Course
This article presents a study that analyzes the behavior of 18,677 students, distributed amongst 10 MOOC, and analyzes demographic data, metrics according to the number of sessions, Internet connection speed and browsers used, among others. Expand
The Potential Customer Duration/Visit Characteristic Based on Traffic Source in a Service Provider Web Site
Abstract: The purpose of this research is to find out if there are any significant duration/visit difference between potential customers who come from direct, search and referral traffic sources in aExpand


Monitoring web traffic source effectiveness with Google Analytics: An experiment with time series
A new user‐friendly in‐house tracking methodology for academics to analyse the effectiveness of visits depending on their traffic source: direct visits, referring site entries and search engine visits. Expand
Is revamping your web site worthwhile?
  • E. Huang
  • Engineering, Computer Science
  • Ind. Manag. Data Syst.
  • 2005
The analysis shows very positive responses among members; visitor count, page views and average duration increased for opt‐in and opt‐out members, and even non‐members showed increases, while average duration is identified as the key factor for discerning visitor groups. Expand
Generating web site traffic: a new model for SMEs
This research paper follows a mixed methods approach incorporating Pearson's product moment correlation conducted on web site traffic and backlinks data as well as qualitative analysis of interview transcripts of three SME organisations and their use of search engine optimisation across different industries. Expand
The Search for Strategic Advantage from the World Wide Web
The significance of improved customer relations as a predictor of Web-based strategic advantage is underscored, the importance of information access, information flexibility, and business efficiency in contrast to alignment, information quality, communications efficiency, and systems development efficiency is highlighted. Expand
Web site performance measurement: promise and reality
Purpose – The purpose of this research is to examine the web site performance‐measurement activities of a range of businesses and to determine whether there are common measures that can beExpand
Website Optimization
Remember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference between enterprise success and failure,Expand
An empirical investigation of antecedents of B2B Websites’ effectiveness
Abstract The purpose of this study was to identify the factors that influence customers’ perceptions of the effectiveness of business-to-business Websites and to test empirically the significance ofExpand
Information seeking: an overview of web tracking and the criteria for tracking software
A list of criteria that will make it easier to select software for web tracking of information seeking behaviour is offered, and a selection of research projects based on web tracking as well as the benefits and disadvantages of web tracking are explored. Expand
Search engine marketing
A cutting-edge crawl platform that allows continuous crawling and anytime index updates with efficient resource utilization and large scale Machine Learning applications to improve relevancy and help Search Engine Marketing is built. Expand
Measuring Internet User Traffic Behavior Dependent on Access Speed
A variety of Internet traffic characterization and source models already exist. Since, the origin of the analyzed data differs a comparison of the reported traffic characteristics is difficult. InExpand