An Investigation of Innovation in Nonprofit Organizations: The Role of Organizational Mission

  title={An Investigation of Innovation in Nonprofit Organizations: The Role of Organizational Mission},
  author={R. McDonald},
  journal={Nonprofit and Voluntary Sector Quarterly},
  pages={256 - 281}
  • R. McDonald
  • Published 2007
  • Sociology
  • Nonprofit and Voluntary Sector Quarterly
  • Nonprofit organizations are experiencing increasing pressures to be more business-like and to focus on financial outcomes for sustainability and growth. There have been questions whether this attention on performance might come at the cost of serving an organization's mission. The research presented here indicates that a nonprofit organization's mission can facilitate innovation, which has been shown to be a key mediating step in achieving superior organizational performance. Two studies were… CONTINUE READING

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