An Empirical Research on Users' Acceptance of Smart Phone Online Application Software

@article{Shi2009AnER,
  title={An Empirical Research on Users' Acceptance of Smart Phone Online Application Software},
  author={Weiwei Shi},
  journal={2009 International Conference on Electronic Commerce and Business Intelligence},
  year={2009},
  pages={106-110}
}
  • Weiwei Shi
  • Published 2009 in
    2009 International Conference on Electronic…
Together with the development of wireless internet technology, Smart phone online application software comes up as a new application of IT. Users’ intention and behavior determine the success and innovation orientation of the software. On the basis of UTAUT, the empirical research proves that trust beliefs and psychographics influence the acceptance of smart phone online software. Furthermore, it suggests that software providers should focus on the user’s uniqueness, enjoyment perception… CONTINUE READING