An E-Commerce Business Model of Peer-to-Peer Interactions among Consumers

@article{Agnew2009AnEB,
  title={An E-Commerce Business Model of Peer-to-Peer Interactions among Consumers},
  author={Jason Agnew and Birud Sindhav},
  journal={J. Cases on Inf. Techn.},
  year={2009},
  volume={11},
  pages={12-21}
}
E-commerce facilitates not only consumer-to-company interaction, but also consumer-to-consumer interaction. In earlier years, text-based message boards characterized the community nature of these consumer gatherings. Now, advanced technology and higher bandwidth allow use of images and video as integral parts of sites such as facebook.com or youtube.com. Unlike the earlier era of dotcom bubbles, the high valuation of these sites is reflected in their capacity to generate revenue—not only do… CONTINUE READING