Alzheimer’s Disease in Social Media: Content Analysis of YouTube Videos

  title={Alzheimer’s Disease in Social Media: Content Analysis of YouTube Videos},
  author={Weizhou Tang and Kate Olscamp and Seul Ki Choi and Daniela B. Friedman},
  journal={Interactive Journal of Medical Research},
Background Approximately 5.5 million Americans are living with Alzheimer’s disease (AD) in 2017. YouTube is a popular platform for disseminating health information; however, little is known about messages specifically regarding AD that are being communicated through YouTube. Objective This study aims to examine video characteristics, content, speaker characteristics, and mobilizing information (cues to action) of YouTube videos focused on AD. Methods Videos uploaded to YouTube from 2013 to 2015… 

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