Alinhamento estratégico entre os planos de negócio e de tecnologia de informação: um modelo operacional para a implementação

@inproceedings{Brodbeck2001AlinhamentoEE,
  title={Alinhamento estrat{\'e}gico entre os planos de neg{\'o}cio e de tecnologia de informaç{\~a}o: um modelo operacional para a implementaç{\~a}o},
  author={Angela Freitag Brodbeck},
  year={2001}
}
Strategic alignment, combined to strategic planning, is an important management tool. For this reason new approaches to strategic alignment promotion could help high-level management decisions and affect the organizational performance. This study of exploratory nature aims to develop an operational model of strategic alignment between business strategies… CONTINUE READING