Alcohol advertising bans and alcohol abuse.

  title={Alcohol advertising bans and alcohol abuse.},
  author={Douglas J. Young},
  journal={Journal of health economics},
  volume={12 2},
Henry Saffer [Saffer (1991) Journal of Health Economics 10, 65-79] concludes that bans on broadcast advertising for alcoholic beverages reduce total alcohol consumption, motor vehicle fatalities, and cirrhosis deaths. A reexamination of his data and procedures reveals a number of flaws. First, there is evidence of reverse causation: countries with low consumption/death rates tend to adopt advertising bans, creating a (spurious) negative correlation between bans and consumption/death rates… CONTINUE READING

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