Agenda Setting and Issue Salience Online

@article{Roberts2002AgendaSA,
  title={Agenda Setting and Issue Salience Online},
  author={Marilyn Roberts and Wayne Wanta and Tzong-Horng Dzwo},
  journal={Communication Research},
  year={2002},
  volume={29},
  pages={452 - 465}
}
This study examined the agenda-setting process and the role it may play on the Internet, specifically in electronic bulletin boards (EBB). Online media coverage of four issues from five news media were downloaded during the 1996 fall political campaign. The frequency of EBB discussions of each issue served as the surrogate for the public agenda. An ARIMA model cross-correlational test showed EBB discussions of three issues—immigration, health care, and taxes—correlated with news media coverage… Expand
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