Adverse Selection and Switching Costs in Health Insurance Markets : When Nudging Hurts

@inproceedings{Handel2009AdverseSA,
  title={Adverse Selection and Switching Costs in Health Insurance Markets : When Nudging Hurts},
  author={Benjamin Handel},
  year={2009}
}
This paper investigates consumer switching costs in the context of health insurance markets, where adverse selection is a potential concern. Switching costs contribute to poor choices when the market environment changes and consumers do not adjust appropriately. Though previous work has studied the problems of adverse selection and consumer choice inadequacy in isolation, these phenomena interact in a way that directly impacts market outcomes. We use a unique proprietary panel data set with the… CONTINUE READING
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