AdOn: toward contextual overlay in-video advertising

@article{Mei2010AdOnTC,
  title={AdOn: toward contextual overlay in-video advertising},
  author={Tao Mei and Jinlian Guo and Xian-Sheng Hua and Falin Liu},
  journal={Multimedia Systems},
  year={2010},
  volume={16},
  pages={335-344}
}
This paper presents a contextual video advertising system, called AdOn, which supports intelligent overlay in-video advertising. Unlike most current ad-networks such as Youtube that overlay the ads at fixed locations in the videos (e.g., on the bottom fifth of videos 15 s in), AdOn is able to automatically detect a set of spatio-temporal non-intrusive locations and associate the contextually relevant ads with these locations. The overlay ad locations are obtained on the basis of video… CONTINUE READING
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