Academic Strategy: The Management Revolution in American Higher Education

@inproceedings{Keller1983AcademicST,
  title={Academic Strategy: The Management Revolution in American Higher Education},
  author={George Keller},
  year={1983}
}
A chilling, instructive, literate, compelling discussion of the staggering problems facing U.S. higher education and the management strategies required to cope with them. -- Washington PostGeorge Keller's best seller allows us to understand how techniques of strategic management can help deal with future uncertainties and shows how a number of campuses have faced hard times creatively. -- Higher Education 
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