• Corpus ID: 53127941

ASSESSING THE IMPACT OF COMPUTERIZATION ON PRODUCTIVITY AND PROFITABILITY OF INDIAN BANKS AN APPLICATION OF DATA ENVELOPMENT ANALYSIS

@inproceedings{MittalASSESSINGTI,
  title={ASSESSING THE IMPACT OF COMPUTERIZATION ON PRODUCTIVITY AND PROFITABILITY OF INDIAN BANKS AN APPLICATION OF DATA ENVELOPMENT ANALYSIS},
  author={Rajkumari Mittal and Sanjay Dhingra}
}
NDIAN Indian banks are investing heavily in the technologies such as telebanking, mobile banking, net banking, automated teller machine (ATMs), credit cards, debit cards, smart cards, call centers, CRM, data warehousing etc. To convince the management, investors and other stakeholders for this heavy investment in technology, it is desirable to evaluate the impact of computerization on the performance of Indian banks in terms of their profitability and productivity. In this paper, after defining… 

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