A study on the benefits of eco-friendly packaging on sustainable supply chain management in fast moving consumer goods industry

@article{KerenXin2019ASO,
  title={A study on the benefits of eco-friendly packaging on sustainable supply chain management in fast moving consumer goods industry},
  author={Wong Ker[en]Xin and Yap Kar Sen and Salini Devi Rajendran},
  journal={E3S Web of Conferences},
  year={2019}
}
The focal of this qualitative study is to identify the benefits of eco-friendly packaging in sustainable supply chain management among FMCG industry regarding the relationship between benefits (cost reduction, brand image, legal compliance, and environmental friendly) that direct relate to sustainable supply chain management. In this study, interview was conducted and data has been collected through face-to-face interview and e-mail among the respondent who have working experience and knowledge… 
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