A framework for an industry supported destination marketing information system.

@inproceedings{Ritchie2002AFF,
  title={A framework for an industry supported destination marketing information system.},
  author={Robin J. B. Ritchie and J. R. Brent Ritchie},
  year={2002}
}
Abstract This article provides guidelines for the establishment of a comprehensive state/provincial destination marketing information system (DMIS). More specifically, it describes the process by which the tourism industry in Alberta, Canada developed a framework for the acquisition of timely research and intelligence to maintain and enhance its competitiveness as a travel destination. In keeping with a government mandate for greater public–private sector partnership, consideration was given to… CONTINUE READING

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