A field of applied animal psychology.

  title={A field of applied animal psychology.},
  author={Keller Breland and Marian Breland},
  journal={The American psychologist},
  volume={6 6},
KCENT developments in behavior theory have made possible a new field of applied psychology. This new field has yet to be finally christened. It might be called the field of applied animal psychology or the field of behavioral engineering. We consider it an excellent example of how the findings of "pure" research can be put to practical use. The core of the field is the work of the neobehaviorists, which has so ordered the facts of behavior that many of their experimental data and those of… 

The Emergence and Expansion of Behaviorology in the Companion Animal Behavior Technology Field

& bstract: Due to the value of behaviorology as the appropriate natural science that informs the field of companion animal training, a historical review of the most prominent contributions of

Grounding applied animal behavior practices in the experimental analysis of behavior.

Some of the earliest applications outside the laboratory of principles derived from the experimental analysis of behavior (EAB), such as the pioneering work of Keller and Marian Breland, involved

100 Years of Behaviorism: 1913-2013

A brief description of some of the major events that have marked the development of behavior analysis in the last 100 years, including professional and organizational developments, and ends with some perspectives on the future of behaviorAnalysis.

The misbehavior of organisms.

THERE seems to be a continuing realization by psychologists that perhaps the white rat cannot reveal everything there is to know about behavior. Among the voices raised on this topic, Beach (1950)

Applied behavior analysis and the zoo: Forthman and Ogden (1992) thirty years later.

The field of applied behavior analysis has been directly involved in both research and applications of behavioral principles to improve the lives of captive zoo animals. Thirty years ago, Forthman

What Education Has to Learn from Psychology II. Reward

  • P. Symonds
  • Psychology
    Teachers College Record: The Voice of Scholarship in Education
  • 1955
This principle was recognized as true in a dim, vague sort of way by psychologists long before the experimental era. Darwin in his autobiography said, "Most or all sentient beings have developed in

Operant psychology goes to the fair: Marian and Keller Breland in the popular press, 1947–1966

An examination of 308 popular print articles featuring the Brelands indicates that there was public exposure of behavior analysis through the popular press coverage of ABEtrained animals and the expansion of operant methods to the marine mammal and bird training industries can be linked to the Breland’ mass media exposure.

A study of misbehavior: token reinforcement in the rat.

The studies demonstrated that misbehavior can be studied in an experimental situation, and the results supported an analysis in terms of competition between stimulus-reinforcer and response- reinforcer contingencies.

Animal Training, Environmental Enrichment, and Animal Welfare: A History of Behavior Analysis in Zoos

The modern zoo has been associated with two major behavioral welfare advances: (a) the use of training to increase voluntary husbandry care, and (b) the implementation of environmental enrichment to