A conceptual framework for Asian women's emotional needs in fashion design

@article{An2015ACF,
  title={A conceptual framework for Asian women's emotional needs in fashion design},
  author={Hyosun An and In-seong Lee},
  journal={International Journal of Fashion Design, Technology and Education},
  year={2015},
  volume={8},
  pages={206 - 213}
}
  • Hyosun An, In-seong Lee
  • Published 2015
  • Psychology
  • Despite recognition of consumer emotions in design practice today, a literature review of design research in the field of fashion has revealed a lack of conceptualisation of consumers’ emotional needs in fashion. In Asia, the ready-made clothing market has grown remarkably in such a short time with Western trends without considering the emotional and cultural needs related to design. In view of these gaps, this study firstly characterised consumer's emotional design needs through a literature… CONTINUE READING

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