A Transaction Cost Approach to the Effects of Network Growth on Cost and Price

@inproceedings{Toyama2006ATC,
  title={A Transaction Cost Approach to the Effects of Network Growth on Cost and Price},
  author={Masao Toyama},
  year={2006}
}
ABSTRACT Modern society contains many transaction relationships that are supported by information and communication technology. Therefore, the evolution of information and communication technology extends the potential applications of transaction cost theory. This paper also contributes to the extension. This paper aims to examine the role played by information in transactions from the standpoint of transaction cost theory; as a result, this paper will describe the effects of information and… CONTINUE READING

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