A Spontaneous Self-Reference Effect in Memory

@article{Kesebir2010ASS,
  title={A Spontaneous Self-Reference Effect in Memory},
  author={Selin Kesebir and Shigehiro Oishi},
  journal={Psychological Science},
  year={2010},
  volume={21},
  pages={1525 - 1531}
}
The self-reference effect in memory is defined as the memory advantage for materials that have been processed in relation to the self. Existing demonstrations of the self-reference effect rely on laboratory stimuli and use explicit cues to prompt self-relevant encoding. In three studies, we used participants’ memories for birthdays to document a naturalistic case of the self-reference effect that did not depend on explicit self-cues. In Study 1, the birthdays that participants free-recalled… 

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