A Review of Innovation Diffusion Theories and Mechanisms Research-in-Progress

@inproceedings{Bui2017ARO,
  title={A Review of Innovation Diffusion Theories and Mechanisms Research-in-Progress},
  author={Quang Bui},
  year={2017}
}
Many innovation studies focus on adoption behaviors at the individual and organizational level, while studies examine innovation adoption at the community and population level is relatively limited. These studies, focusing on the diffusion of an innovation across organizations, are important as they illustrate the dynamics of adoption behaviors in a broader context of socio-political factors. In this review study, we examine three prominent diffusion theories: classic diffusion theory… CONTINUE READING

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