• Corpus ID: 55385149

A Review of Customer Satisfaction, Employee Satisfaction and their impact on Firm

@inproceedings{Shaheen2015ARO,
  title={A Review of Customer Satisfaction, Employee Satisfaction and their impact on Firm},
  author={Performance Shaheen and Nadia Naseem},
  year={2015}
}
This review paper attempts to find out relationship between customer satisfaction Employee Satisfaction and performance of firm, and concluded that there is really a direct relationship among these variables because CS depends upon ES, as satisfied employees can satisfy customers and ultimately it will positively impact on firm's profitability or outcomes. Study includes the review of 8 papers from which 2 were selected as bench mark; the pattern of the study was comparison and analysis of… 
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  • Afshan Naseem 1 , SadiaEjaz Sheikh 2 and Prof
  • 2013