A Procedure to Develop Metrics for Currency and its Application in CRM

@article{Heinrich2009APT,
  title={A Procedure to Develop Metrics for Currency and its Application in CRM},
  author={Bernd Heinrich and Mathias Klier and Marcus Kaiser},
  journal={J. Data and Information Quality},
  year={2009},
  volume={1},
  pages={5:1-5:28}
}
Due to the importance of using up-to-date data in information systems, this article analyzes how the data-quality dimension currency can be quantified. Based on several requirements (e.g., normalization and interpretability) and a literature review, we design a procedure to develop probability-based metrics for currency which can be adjusted to the specific characteristics of data attribute values. We evaluate the presented procedure with regard to the requirements and illustrate the… CONTINUE READING
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