A Nonconformist Account of the Asch Experiments: Values, Pragmatics, and Moral Dilemmas

@article{Hodges2006ANA,
  title={A Nonconformist Account of the Asch Experiments: Values, Pragmatics, and Moral Dilemmas},
  author={Bert H. Hodges and Anne L. Geyer},
  journal={Personality and Social Psychology Review},
  year={2006},
  volume={10},
  pages={19 - 2}
}
This article offers a new approach to Asch's (1956) influential studies relating physical and social perception. Drawing on research on values, conversational pragmatics, cross-cultural comparisons, and negotiation, the authors challenge the normative assumptions that have led psychologists to interpret the studies in terms of conformity. A values-pragmatics account is offered that suggests that participants attempt to realize multiple values (e.g., truth, social solidarity) in an inherently… Expand

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