A Multiagent Framework for Automated Online Bargaining

  title={A Multiagent Framework for Automated Online Bargaining},
  author={Fu-Ren Lin and Kuang-yi Chang},
  journal={IEEE Intelligent Systems},
Tete-a-Tete, and Kasbah—which facilitate price negotiations between buyers and sellers.1,2 Research shows that people might actually prefer shopping online at e-stores that offer the chance to negotiate prices, even if they don’t end up with the lowest price.3 Despite this clear opportunity, few electronic stores and online business-to-business operations currently offer automated bargaining. There are several reasons for this. First, the market determines pricing for products currently sold at… CONTINUE READING
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