A Multi-criteria Taxonomy of Business Models in Electronic Commerce

  title={A Multi-criteria Taxonomy of Business Models in Electronic Commerce},
  author={Andreas Bartelt and Winfried Lamersdorf},
Looking at the ongoing evolution in electronic commerce there are more and more business models becoming significant. E-shops, e-auctions or etendering are not the only possibilities for a company to be active in electronic commerce. This article presents many relevant business models and systematically classifies them. Mainly the classification is based on the type of business subjects like suppliers, customers and mediators and their active or passive role as initiators and carrier of a… CONTINUE READING
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