Corpus ID: 237503634

A General Framework to Forecast the Adoption of Novel Products: A Case of Autonomous Vehicles

  title={A General Framework to Forecast the Adoption of Novel Products: A Case of Autonomous Vehicles},
  author={Subodh K. Dubey and Ishant Sharma and Sabyasachee Mishra and Oded Cats and Prateek Bansal},
Due to the unavailability of prototypes, the early adopters of novel products actively seek information from multiple sources (e.g., media and social networks) to minimize the potential risk. The existing behavior models not only fail to capture the information propagation within the individual's social network, but also they do not incorporate the impact of such word-of-mouth (WOM) dissemination on the consumer's risk preferences. Moreover, even cutting-edge forecasting models rely on crude… Expand


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