A Cross-Cultural Test of the Maluma—Takete Phenomenon

  title={A Cross-Cultural Test of the Maluma—Takete Phenomenon},
  author={Susan Rogers and Abraham S. Ross},
  pages={105 - 106}
Kohler (1947) reported that when two figures, similar to figures 1 and 2, were shown to English speakers they knew, without hesitation, which of the two was a 'Maluma' and which was a 'Takete'. Those asked had neither seen the two figures nor heard the two words before. Although we understand that this finding has been replicated with non-English speakers, we have been unable to find any reference to it. While engaged in research in the Northern District of Papua New Guinea we showed figures 1… 

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  • 1974