A Conceptual Research Framework for Analyzing the Evolution of Electronic Markets

@article{Scharl1998ACR,
  title={A Conceptual Research Framework for Analyzing the Evolution of Electronic Markets},
  author={Arno Scharl and Roman Brandtweiner},
  journal={Electron. Mark.},
  year={1998},
  volume={8},
  pages={39-42}
}
Main goal of the research framework presented in this paper is to support future business decisions on electronic markets. Until now, little is known about the success factors of electronic markets in general and Web-based Mass Information Systems (WMIS) in particular. The ongoing research on virtual business models is a good theoretical basis for conceptual modeling, but the specific aspects of private customers and their WMIS usage patterns are not covered adequately. 

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References

Conceptual framework and guidelines for the implementation of mass information systems