A Bibliometric Study on Culture Research in International Business

@inproceedings{Pinto2014ABS,
  title={A Bibliometric Study on Culture Research in International Business},
  author={Cl{\'a}udia Frias Pinto and Fernando Ribeiro Serra and Manuel Portugal Ferreira},
  year={2014}
}
National cultures and cultural differences provide a crucial component of the international business (IB) research context. We conducted a bibliometric study of articles published in seven leading IB journals over a period of three decades to analyze how national culture has been impacting IB research. Co-citation mappings permit us to identify the ties binding works dealing with culture and cultural issues in IB. We identify two main clusters of research, each comprising two sub-clusters, with… CONTINUE READING