A Bayesian Model for Prelaunch Sales Forecasting of Recorded Music

  title={A Bayesian Model for Prelaunch Sales Forecasting of Recorded Music},
  author={Jonathan Lee and Peter Boatwright and Wagner A. Kamakura},
  journal={Management Science},
Jonathan Lee • Peter Boatwright • Wagner A. Kamakura Kelley School of Business, Indiana University, SPEA/BUS 4041, 801 W. Michigan Street, Indianapolis, Indiana 46202 Graduate School of Industrial Administration, Carnegie Mellon University, 5000 Forbes Avenue, Pittsburgh, Pennsylvania 15213 Fuqua School of Business, Duke University, Box 90120, Durham, North Carolina 27708-0120 jonalee@iupui.edu • pbhb@andrew.cmu.edu • kamakura@mail.duke.edu 
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