“We Want Pictures so Kodak as You Go”: Promoting Winter Recreation in Banff in the 1920s

  title={“We Want Pictures so Kodak as You Go”: Promoting Winter Recreation in Banff in the 1920s},
  author={Lauren M. Wheeler},
  journal={Past Imperfect},
  • L. Wheeler
  • Published 4 September 2009
  • Environmental Science
  • Past Imperfect
In February 1917 the residents of Banff, Alberta hosted the first Banff Winter Carnival. Aimed at a regional middle class market, the winter carnival became the base of local efforts to get people to visit the Rocky Mountains at a time of year when external promoters, like the Canadian Pacific Railway (CPR), were not interested in bringing tourists to the region. Local boosters used the established representation of Banff as a wilderness area and incorporated photographs into promotional text… 

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