“It’s Dude Time!”

@article{Cooky2015ItsDT,
  title={“It’s Dude Time!”},
  author={Cheryl Cooky and Michael A. Messner and Michela Musto},
  journal={Communication \& Sport},
  year={2015},
  volume={3},
  pages={261 - 287}
}
The last quarter century has seen a dramatic movement of girls and women into sport, but this social change is reflected unevenly in sports media. This study, a 5-year update to a 25-year longitudinal study, indicates that the quantity of coverage of women’s sports in televised sports news and highlights shows remains dismally low. Even more so than in past iterations of this study, the lion’s share of coverage is given to the “big three” of men’s pro and college football, basketball, and… 

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