‘Who is /ourguy/?’: Tracing panoramic memes to study the collectivity of 4chan/pol/

@article{Hagen2022WhoI,
  title={‘Who is /ourguy/?’: Tracing panoramic memes to study the collectivity of 4chan/pol/},
  author={Sal Hagen},
  journal={New Media \& Society},
  year={2022}
}
  • S. Hagen
  • Published 9 February 2022
  • Art
  • New Media & Society
This article explores how Internet memes can be traced as nodal points for the study of online groups. Such ‘meme tracing’ is specifically pertinent to the study of anonymous imageboards like 4chan, where inquiry cannot be easily based on the individual. Drawing from actor-network theory, I argue ‘panoramic memes’ – memes that repeatedly paint a totalising picture of a collective – are especially useful to identify what narratives hold such anonymous groups together. To operationalise this, I… 

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