"I swear to God, I only want people here who are losers!" cultural dissonance and the (problematic) allure of Azeroth.

@article{Snodgrass2014IST,
  title={"I swear to God, I only want people here who are losers!" cultural dissonance and the (problematic) allure of Azeroth.},
  author={Jeffrey G. Snodgrass and H. J. Francois Dengah and Michael G. Lacy},
  journal={Medical anthropology quarterly},
  year={2014},
  volume={28 4},
  pages={480-501}
}
We use ethnographically informed survey and interview data to explore therapeutic and problematic play in the online World of Warcraft (WoW). We focus on how game-play in WoW is driven by shared and socially transmitted models of success that we conceptualize as cultural ideals. Our research reveals associations between having higher online compared to offline success, on the one hand, and gamers' reports about how their play both adds to and subtracts from their mental wellness, on the other… CONTINUE READING