"Community" Metaphors online: A Critical and Rhetorical Study Concerning Online Groups

  title={"Community" Metaphors online: A Critical and Rhetorical Study Concerning Online Groups},
  author={N. Brown},
  journal={Business Communication Quarterly},
  pages={100 - 92}
  • N. Brown
  • Published 2002
  • Business
  • Business Communication Quarterly
  • based communicative practices of an organization that &dquo;works,&dquo; but is not exactly working in ways advocated in the literature about best practices in online publications. Her study reminds us that communication on the Web is still very often a loosely defined activity in which unconventional rhetorical performances may be just as useful as established publication processes. As in the past, your suggestions for featuring the work of emerging scholars or new research projects are… CONTINUE READING
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