W. L. Gardner

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Attitudes can be conceptualized in terms of the elementary operations of evaluative categorization and response selection-execution. This article describes a component of the event-related potential(More)
In a recent review, S. E. Cross and L. Madson (1997) forwarded that many gender differences in social experience and behavior may be better understood through consideration of gender differences in(More)
We report evidence of both correspondence and independence between participants' attitude report and a late positive potential (LPP) of the event-related potential. Attitude reports and LPPs to(More)