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The thesis that the mind is better prepared to process frequencies-as compared to other numerical formats-continues to be debated. A recent aspect of this issue is the role of numeracy (numerical literacy; one's ability to understand and work with numerical information) and specifically the argument that individual differences in numeracy interact with(More)
Bayesian reasoning, defined here as the updating of a posterior probability following new information, has historically been problematic for humans. Classic psychology experiments have tested human Bayesian reasoning through the use of word problems and have evaluated each participant's performance against the normatively correct answer provided by Bayes'(More)
of consumer feedback on internet product evaluation: Comparing base-rate and case history information. 1 Examining the impact of consumer feedback on internet product evaluation: Comparing base-rate and case history information CONSUMER FEEDBACK 2 Abstract Two important pieces of information for consumers evaluating products online are consumer ratings(More)
Recently, a novel set of musical stimuli was developed in an attempt to bring more rigor to a paradigm which often falls under scientific scrutiny. Although these musical clips were validated in terms of recognition for emotion, valence, and arousal, the clips were not specifically tested for their ability to elicit certain affective responses. The present(More)
Decision making is a fundamental building block of people's lives. Each decision requires expenditure of cognitive effort, though to a varying degree, which is considered a valuable yet limited resource in the decision making literature. Though the importance of a cognitive effort minimization goal is well-established in the marketing literature, this paper(More)
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