How are users exposed to Wikipedia results, in return to their web searches? Where are such results positioned on the screen? In this study, we experimentally measure the ranking of Wikipedia pages on Google Italia.
Major search engines deploy personalized Web results to enhance users' experience, by showing them data supposed to be relevant to their interests. Even if this process may bring benefits to users while browsing, it also raises concerns on the selection of the search results. In particular, users may be unknowingly trapped by search engines in protective… (More)