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In recent years there has been an exponential increase in the number of users each day adopting e-commerce as a purchasing vehicle of products and services. This has led to a growing interest from the scientific community in approaches and models that would improve the customer experience. Specifically, it has been repeatedly pointed out that the definition(More)
The evolution of microchips and embedded technologies and those related to the mobile world has led to the growth and proliferation of devices and systems for electronic payment used by end users to buy products or services. Over the last few years there has been a tendency to use these devices and systems to provide users a way to benefit of services that(More)
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